Entrepreneurial culture is a strategic foundation for economic transformation. Entrepreneurial culture integrates innovation, fostering both incremental growth and disruptive opportunities. And in recent times Northeast India is undergoing transition from being a resource-based economy into an innovation hub. Supported by
Why Logistics Is a Game-Changer for Startups

When people think of startups they usually imagine ideas, computers and a lot of money being invested. Startups need all these things to grow fast.. There is something else that is really important, for startups. That something is logistics. Logistics
Sustained Excellence in Enterprise Innovation: A Practitioner’s Playbook
Innovation at scale isn’t a slogan—it’s a system. In global corporates, the difference between sporadic wins and sustained excellence lies in disciplined orchestration: aligning ambition with mechanisms, culture with accountability, and partnerships with outcomes. As a practitioner, here’s what consistently
ELECTRIC VEHICLES (EV) IN THE START-UP WORLD

EV – a common abbreviation for electric vehicle, one that runs on an electric motor powered by a battery instead of an internal combustion engine. Sounds very encouraging in these times of ‘severe/hazardous AQI’, especially in a few parts of the
ROLE OF BANKING IN START-UPS

A startup is an early-stage company founded by entrepreneur(s) to develop a unique product, service, or business model and bring it to market, often characterized by a focus on high growth and scalability. Talking about India – we are now ranked
How Startups Can Leverage AI in Learning & Development to Scale Smarter

In the hyper-competitive age, startups are posed with an unprecedented challenge: grow quickly, maintain an agile and skilled workforce that is focused on business objectives. Conventional Learning & Development (L&D) solutions tend to fail because they take longer to create,
NIDHI-PRAYAS & NIDHI-SSS: How Indian Startups Can Get Government Funding?

Article by Partner-SAAply Are you an Indian startup founder or innovator with a brilliant idea but no funds to prototype or scale? You’re not alone. Every year, thousands of early-stage founders face the “valley of death” — that tough stretch
Branding for Startups: Building a Brand That Sticks and Succeeds
In the fast-paced, crowded world of startups, branding isn’t just a cosmetic exercise—it’s your foundation. A strong brand sets you apart, builds trust while createing emotional connections with your audience. Whether you are fresh out of stealth mode or scaling
Top 7 Tips for Grant Writing: How to Stand Out and Win Funding

Whether you’re applying for a government grant, innovation challenge, or a request for proposal, writing a strong grant application can make all the difference. With competition increasing and reviewers scanning dozens—sometimes hundreds—of proposals, yours needs to be clear, compelling, and
GTM Strategies for Start-Ups

The GTM strategy for any organization, and similarly for a start-up is the comprehensive plan that outlines the most efficient and effective path a product or service will take from development to reaching the customer. The planning has to be
